Sammy Voigt Paris is featured in an interview broadcast on MTN, accompanied by a video report filmed on a home shopping set in South Korea.
This intervention offers a direct insight into the brand's presence in the home shopping universe, a major distribution channel in the Korean market.
During this exchange, Sammy Voigt shares her perception of Korean women as well as her vision for the brand's development in Asia.
The home shopping experience, still new in her journey, appears as a strategic opportunity to reach a wider audience while adapting her approach to a specific market.
This media visibility illustrates the evolution of Sammy Voigt Paris towards a more asserted presence in South Korea, balancing creation, communication, and new broadcasting formats.
Read the article and watch the video interview on: MTN
